For Australian Roofing, Renovation & HVAC Businesses

ADD AN EXTRA $50,000/MONTH TO YOUR HOME IMPROVEMENT BUSINESS IN 90 DAYS — GUARANTEED.

The done-for-you client acquisition system for Aussie tradies who are sick of the revenue rollercoaster. We install a predictable job engine — or we work for free until we do.

$50K Revenue Guarantee
No Lock-In Contracts
Home Improvement Only
$15.3M+ Revenue Generated for Clients3 Proven Case StudiesRoofing · Renovations · HVAC100% Australian Market Focus
Sound Familiar?

TIRED OF THE REVENUE ROLLERCOASTER?

If you're running a home improvement business in Australia, chances are you're dealing with at least one of these right now.

The Feast or Famine Cycle

One month you're flat out, the next you're chasing your tail. You never know where the next job is coming from, and it's killing your ability to plan, hire, or grow.

"It's died in the arse. Stalled... right in our peak time." — Nick, HVAC Business Owner

Stuck on Referrals & Subcontracting

90% of your work comes from builders, mates, or past clients. The moment one builder goes quiet, your pipeline dries up. You're not running a business — you're hoping.

"A few of my builders have gone quiet... they were the main ones I was relying on." — Pro-Tin

Burned by Bad Agencies Before

You've tried HiPages, boosted posts, or paid an agency thousands of dollars. The leads were garbage, outside your area, or just tyre-kickers who wasted your time.

"Six months, probably done two jobs off it... same ads as another roofer." — Shane, Roofing

There's a better way. And it's guaranteed.

Professional Australian roofing crew at work
The ScaleUp System

YOUR PREDICTABLE,
HIGH-MARGIN JOB ENGINE

This isn't just "running ads." The ScaleUp System is a full end-to-end acquisition engine built specifically for Australian home improvement businesses. We deliver face-to-face quote opportunities — not form fills, not tyre-kickers, not leads that go cold. Booked appointments with real homeowners who need your services and can afford them.

01
Market Research & Offer Positioning
We research your local market, competitors, and ideal customer so your ads cut through the noise in your specific area. No generic templates.
02
Custom Facebook & Google Ad Campaigns
Bespoke ad campaigns on Meta and Google that showcase your actual work, your reputation, and your offer to homeowners actively looking right now.
03
High-Converting Funnels & Landing Pages
Done-for-you funnels that turn ad clicks into booked quote appointments. Landing pages, booking systems — everything handled.
04
Automated Lead Nurture & AI Follow-Up
Automated SMS and email sequences plus AI-powered pre-qualification so no lead falls through the cracks. This alone can double your booking rate.
05
Ongoing Optimisation & Scaling
We review performance weekly, split-test ads, and optimise campaigns so cost per lead drops and volume goes up over the 90 days.
Simple Process

YOUR 90-DAY PATH TO AN EXTRA $50K/MONTH

WEEK 0

Strategy & Onboarding

We jump on a strategy call, audit your current marketing, gather your business assets, and map out your complete 90-day growth plan. You'll know exactly what's happening before we spend a dollar.

WEEK 1

System Launch

We build and launch your custom Facebook and Google ad campaigns, high-converting landing pages, booking system, and automated follow-up sequences. Everything live within 7 days.

WEEKS 2–12

Manage, Optimise & Scale

We manage everything. Ad optimisation, budget allocation, funnel tweaks, lead nurture. You get weekly performance updates and fortnightly check-in calls. Your only job is to show up to the quotes and close the jobs.

Real Results

WHAT HAPPENS WHEN AUSSIE TRADIES INSTALL THE SYSTEM

These are real businesses, real numbers, and real results from the ScaleUp System.

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Total Revenue Generated
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Jobs Generated
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Leads Generated
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Businesses Worked With
Top Tin Roofing
Metal Roof Replacements
Before
$30K–$50K/month
After
$628,000/month
Facebook + Google Ads campaign
Structured lead follow-up system
Sales rep implementation
Aggressive scaling of winning ads
$628K in a single month
Ad Spend
$7,000
Timeframe
~9 months
Oz Exteriors
Roofing & Exteriors — Wollongong
Before
$137 CPL, inconsistent results
After
$121,000 revenue in Month 3
Rebuilt Google campaign structure
Improved keyword segmentation
Reduced CPL from $137 to $59
Optimised conversion flow
CPL dropped from $137 → $59
Ad Spend
$3,000
Timeframe
3 months
Oz Pix Roof Restore
Roof Restorations — Sydney
Before
Inconsistent lead flow
After
$167,000 revenue generated
Facebook & Google Ads
Google Business Profile optimisation
32 roof restoration jobs booked
Consistent monthly pipeline
$167K revenue in 6 months
Ad Spend
Facebook + Google + GBP
Timeframe
6 months
Real Clients. Real Results.

DON'T TAKE OUR WORD FOR IT — HEAR IT FROM THEM.

Australian home improvement business owners share their experience working with ScaleUp Labz.

"ScaleUp Labz has generated 100K to 200K a month continuously over the last two years. We've stuck with them due to their professionalism, lead generation, automations — everything we want is all in one place."
$100K–$200K/month for 2 years
J
Jovan
Roofing Business Owner
"Before I jumped on board with Anthony, I was doing about $30K a month. In the last eight months, we've just turned over $987,000. Company went from A to B real quick."
$987K revenue in 8 months
N
Nik
Roofing Business Owner
"In the first six weeks, we generated about 79 or 80 leads. We managed to close four of them, valued at about $175K. Anthony made the whole process really easy — I was able to just trust in the process."
$175K closed in first 6 weeks
H
Huss
Coastal Renovation Group
Proof In Every Message

REAL RESULTS, REAL CONVERSATIONS.

Dashboard screenshots and client messages straight from the field. No stock photos. No fabricated stats.

Campaign Dashboard Results

34 Roof Inspections — First 30 Days
34 Roof Inspections — First 30 Days
Oz Pix Roof Restore · $159K revenue · $27 CPL
23 Roof Inspections — First 29 Days
23 Roof Inspections — First 29 Days
Ronny · $115K worth of roof restoration quotes
15 Roof Inspections — First 17 Days
15 Roof Inspections — First 17 Days
Nathan · $67K revenue in 17 days · $21 CPL
$4M+
112 Quotes Accepted — $4,019,654
112 Quotes Accepted — $4,019,654
Top Tin Roofing · CRM pipeline · Facebook leads
$75K
16 Jobs Complete — $75,378
16 Jobs Complete — $75,378
CRM pipeline · Survey leads converted to jobs
$167K
32 Quotes Accepted / Sold — $167,460
32 Quotes Accepted / Sold — $167,460
Facebook form leads · Roof inspections converted
$95K
11 Quotes Accepted / Sold — $95,870
11 Quotes Accepted / Sold — $95,870
Facebook form leads · Roof inspection pipeline

Ready to be the next success story?

Book Your Free Growth Blueprint Call
The Only Guarantee in the Industry That Means Something

WE ADD A MINIMUM OF $50,000 AUD IN MONTHLY REVENUE WITHIN 90 DAYS — OR WE WORK FOR FREE UNTIL WE DO.

No loopholes. No fine print. No "it depends." We put our skin in the game because we've seen what this system does for businesses like yours. If we don't hit the number, we keep working — for free — until we do.

Why We Can Offer This Guarantee

We only work with home improvement businesses — roofing, renovations, and HVAC. Every ad, every funnel, every follow-up sequence has been built and tested for this exact market.

We've generated over $916K in tracked revenue for clients in this space. We know what works and what doesn't.

Most agencies charge monthly retainers with zero accountability. We flip the model — you only pay once, and we're accountable to your results.

We limit our client intake to ensure every business gets the attention it deserves. We can't afford to take on clients we can't deliver for.

Is This For You?

WE'RE SELECTIVE ABOUT WHO WE WORK WITH

The ScaleUp System works — but only for the right businesses. Here's how to know if you're a fit.

This IS For You If...

You're an established Australian home improvement business (roofing, renovations, or HVAC)
You're doing $20K+ per month in revenue and want to scale predictably
You're sick of the feast-or-famine cycle and want consistent, qualified jobs
You're ready to invest in a proven system, not the cheapest option
You can handle more work — you just need the pipeline to fill it
You want to eventually step off the tools and run the business

This is NOT For You If...

You're just starting out and haven't proven your service yet
You're looking for the cheapest possible option
You're not willing to follow up on booked appointments
You don't have capacity to handle more work right now
You're not in roofing, renovations, or HVAC
You want overnight results without any commitment
Common Questions

EVERYTHING YOU NEED TO KNOW

Ready to Scale?

READY TO ADD A PREDICTABLE $50K+ TO YOUR MONTHLY REVENUE?

Book a free, no-obligation Growth Blueprint Call. In 30 minutes, we'll map out exactly how the ScaleUp System would work for your business, what results you can expect, and whether we're a good fit. No pressure, no hard sell.

Book Your Free Growth Blueprint Call
Free, no-obligation call
30 minutes or less
No hard sell
Limited spots available